Each time the tracking code is triggered by a user’s behavior (for example, user loads a page on a website or a screen in a mobile app), Analytics records that activity.
Each interaction is packaged into a hit and sent to Google’s servers. Examples of hit types include: page tracking hits.
Which are examples of goals in Google Analytics select all answers that apply?
- Making a purchase
- Signing up for a newsletter
- Completing a successful Google search
- Submitting a contact information form
Why is Google Analytics not showing all my traffic
Incorrect filter setup can prevent Google Analytics from showing all your traffic. Make sure you have not configured two “Include” filters on the same type.
If that is not the case, check the order of your filters for any mistakes that might be inadvertently filtering all your data.
Can I complete Google Data Analytics course in 1 month
The total time needed to complete the Google Data Analytics Certification is 181 hours.
You can split this into 8 months studying around 20 hours per month. To get the Google Data Analytics Certificate, you need to complete eight courses including all graded assignments and exams.
What is the bounce rate in Google Analytics
Bounce rate is single-page sessions divided by all sessions, or the percentage of all sessions on your site in which users viewed only a single page and triggered only a single request to the Analytics server.
What is auto tagging
A feature that automatically adds a parameter to your URLs to help you track offline conversions and report on your ad performance using website tracking programs like Google Analytics.
How do I get paid for ads on my website?
- Step 1: Set up your site
- Step 2: Make sure your site is in compliance
- Step 3: Apply to AdSense
- Step 4: Configure your ads
- Step 5: Copy and paste the Adsense code onto your site
- Step 6: Update your privacy policy
- Step 7: Verify your address
How can I measure website traffic
Google Analytics is the best free tool in measuring website traffic and a good starting point for measuring your website’s performance.
All you need to do is to put the Google Analytics code on your website to get it to start tracking.
How much does AdSense pay per 1000 views
AdSense pays $8-20 for 1,000 views on average. The total earnings depend on the website category, the type of content you provide, the amount of website traffic, where users are located, and how ads are set up in Google Adsense to pay the most per thousand views.
What are the main types of remarketing?
- Standard Remarketing
- Dynamic Remarketing
- Remarketing Lists for Search Ads
- Video Remarketing
- Email Remarketing
What is Gclid parameter
Google Click ID (GCLID) is a parameter passed in the URL with ad clicks, to identify the campaign and other attributes of the click associated with the ad for ad tracking and campaign attribution.
In Google Ads, this is enabled by turning on the auto-tagging setting.
At which level can you see conversion metrics
Once you create a Standard Event or a Custom Event, you can view Clickthrough and Viewthrough Conversions in your Quora Ads Manager.
To see these metrics on the campaign, ad set, and ad levels, set your campaign’s objective to “Conversions”.
What’s the difference between remarketing and retargeting
Retargeting is really focused on paid ads (and can take a variety of forms, and target a broad range of individuals).
Remarketing is focused on email campaigns and reaching out to those who have already had interactions with, allowing for more specific upselling and messaging.
What is data discrepancy
Data discrepancy occurs when two or more comparable data sets don’t align. For example, app marketers may note a numerical difference for a metric on one platform versus another.
Different dashboards present data differently, and the reasons may vary on why the data does not match.
How do I find out which visitors are clicking the most
A click map (or clickmap) is a type of website heat map that displays where users click the mouse cursor on a desktop device or tap the screen on mobile.
Click maps help website owners track on-page user engagement, such as clicks on buttons, links, images, etc.
What is the difference between conversion and transaction
Transactions only accommodate the completion of goal in terms of sale and/or purchase while the conversion is any activity that shows a step forward towards the goal completion.
What enhanced conversions
Enhanced conversions is a feature that can improve the accuracy of your conversion measurement and unlock more powerful bidding.
It supplements your existing conversion tags by sending hashed first-party conversion data from your website to Google in a privacy-safe way.
What is a good bounce rate
As a rule of thumb, a bounce rate in the range of 26 to 40 percent is excellent.
41 to 55 percent is roughly average. 56 to 70 percent is higher than average, but may not be cause for alarm depending on the website.
Anything over 70 percent is disappointing for everything outside of blogs, news, events, etc.
References
https://support.google.com/analytics/answer/2709828?hl=en
https://analytics.google.com/analytics/web/
https://www.protocol80.com/blog/how-to-check-if-a-website-has-google-analytics-b2b-lead-conversion
https://hevodata.com/learn/google-ads-analytics/
https://support.google.com/google-ads/answer/10070427?hl=en
