The Storefront Reference Architecture (SFRA) is just that–a reference architecture– or a departure point that combines industry best practices and expected out-of-the-box commerce functionality in a web storefront that can serve as the foundation of your new Salesforce Commerce B2C site.
Is customer 360 a CDP
The powerful platform for connecting your customer data in a single place has a new name to better reflect exactly what the product is.
The newly renamed Salesforce CDP is Salesforce’s customer data platform.
What is a CDP Adobe
Built on Adobe Experience Platform, Real-time Customer Data Platform (Real-time CDP) helps companies bring together known and anonymous data from multiple enterprise sources in order to create customer profiles that can be used to provide personalized customer experiences across all channels and devices in real time.
What is the difference between a CRM and Prm trailhead
What’s the Difference Between CRM and PRM? Customer relationship management and partner relationship management both center around the idea of relationship management.
PRM then goes beyond to solve specific partner needs, like educating, preventing channel conflict, and creating visibility for you and your partners.
What are the three basic sales stages
The sales process is a sequence of pre-defined activities to convert the potential customer into a buying customer.
It defines the journey of potential customers, including the intial approach, buying decisions, and closing the deal.
What is difference between contact and subscriber in SFMC
A contact is a person you send messages to through any marketing channel. A contact typically appears in the All Contacts section, but a contact record can also appear in other locations.
A subscriber is a person who opted to receive communications or belongs to a particular channel.
Which of the following is not included in sales
Selling of an office fixture is not the trading activity of the business hence not to be recorded as sales.
Any profit or loss on account of such transaction to be recorded in profit & loss account.
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Which is the last step in the seven step sales process
Step 7: Close the sale The final part of the sales process is where your prospect converts into a new customer.
There are a number of different closing techniques to choose from. Once everything has been discussed, you should ask if they have any further questions.
What is the difference between subscriber key and primary key
You can have more than 1 primary key, and it uniquely identifies a row in a data extension.
It also ensures records are not overwritten when you create an import activity. Subscriber Key – Contains a value that uniquely identifies a subscriber in your system.
What is CJA Adobe
Customer Journey Analytics is an Analytics capability that lets you use the power of Analysis Workspace with data from Adobe Experience Platform.
It can break down, filter, query, and visualize years’ worth of data, and is combined with Platform’s ability to hold all kinds of data schemas and types.
What is Adobe target used for
Adobe Target is a rule based testing and targeting tool, which can integrate with Analytics & create reports that can be used for making marketing offers, personalization and UX testing, allowing marketers to figure out which of the offers, experiences & messages are truly engaging the customers.
What is SFCC platform
Formerly known as Demandware, Salesforce Commerce Cloud (SFCC) is an e-commerce platform used by large-scale businesses.
The software’s roster currently includes Adidas, Columbia, Pacsun, Ralph Lauren and Callaway Golf, among many other midsized e-commerce retailers.
Which statement best describes a contact and a subscriber
Which statement best describes a contact and a subscriber? A contact is a person you are going to send messages to.
A subscriber opted to receive communications or belongs to a particular channel.
What can you do with quick send
Use Quick Send to personalize and send a single message to contacts, leads, or person accounts from throughout the Salesforce platform.
Your access to email messages, SMS messages, or both depends on your organization’s configuration.
What is the difference between CRM and PRM quizlet
a. CRM is a way to manage your partner relationships. PRM is a way to manage customer relationships.
What is the difference between a CRM and PRM
In a nutshell: Customer Relationship Management, CRM, is for managing the data you have on your customers.
Partner Relationship Management, PRM, is mainly for managing your activities with partners (channel sales partners)
What is a CDP vs CRM
While both CRMs and CDPs collect customer data, the main difference between them is that CRMs organize and manage customer-facing interactions with your team, while CDPs collect data on customer behavior with your product or service.
What does Datorama do
Datorama allows you to keep track of all your marketing spends, campaign results, and trends.
And the good thing is that no coding skills are needed for its management.
Use Datorama to pull data from different sources, tie campaign metrics to the KPIs, and visualize the results with branded dashboards.
Is Datorama a CDP
Last week Salesforce announced it is acquiring CDP vendor Datorama and will make it a part of its Marketing Cloud.
What is parameter in AutoCAD
PARAMETERS (Command) Find. When accessed from the drawing area, the Parameters Manager palette displays all associative variables (dimensional constraint variables and user-defined variables) available in the drawing.
You can create, edit, rename, group (not available in AutoCAD LT), and delete associative variables.
How do you use UTM parameters in Pardot
How do you capture the UTM parameters in Pardot? In order to leverage this functionality, you need to configure the Google Analytics connector.
Once that is in place, add the Google Analytics / Google Tag Manager tracking code to your Pardot layout templates.
References
https://quizlet.com/445215696/sales-productivity-flash-cards/
https://help.salesforce.com/apex/HTViewHelpDoc?id=sf.mc_gai_google_analytics_integration_tracking.htm&language=en_us
https://www.softwareadvice.com/marketing/adobe-campaign-profile/
https://www.g2.com/products/ga-connector/reviews
https://business.adobe.com/blog/basics/tag-manager
