You can have more than 1 primary key, and it uniquely identifies a row in a data extension.
It also ensures records are not overwritten when you create an import activity. Subscriber Key – Contains a value that uniquely identifies a subscriber in your system.
Where do you configure collect tracking code for email recommendations
Configure Collect Tracking Code to store contact ratings for items on your website. In Marketing cloud behavioral triggers and Collect Tracking Code, you must use trackWishlist for Abandoned Wishlist emails.
Configure Collect Tracking Code to store contact wishlists for items on your website.
What term is used to describe the place where all of your most up to date data is stored
A data lake is a storage repository that holds a vast amount of raw data in its native format until it is needed for analytics applications.
What is Sfmc connector
The Smartling Salesforce Marketing Cloud Connector (SFMC) allows you to streamline and centralize the translation of your Salesforce Marketing Cloud content.
Translations are requested from within the Smartling platform, and translated content is automatically sent to your Salesforce Marketing Cloud instance.
Which statement best describes a contact and a subscriber
Which statement best describes a contact and a subscriber? A contact is a person you are going to send messages to.
A subscriber opted to receive communications or belongs to a particular channel.
What is pardot in Salesforce
Pardot is a software as a service (SaaS) marketing automation platform by SalesForce offering email automation, targeted email campaigns and lead management for B2B sales and marketing organizations.
Pardot automates common marketing tasks, including: Tracking customer behaviors.
What does Datorama do
Datorama allows you to keep track of all your marketing spends, campaign results, and trends.
And the good thing is that no coding skills are needed for its management.
Use Datorama to pull data from different sources, tie campaign metrics to the KPIs, and visualize the results with branded dashboards.
Is Datorama a tableau
In the analytics space, the best-known product used to be called Einstein Analytics and was recently rebranded to Tableau CRM (TCRM); this currently sits next to Datorama (acquired in 2018) and Tableau (acquired in 2019).
Which three canvas activities are available in journey builder
Canvas activities include messages, decisions, updates, or a combination of these elements, dragged onto the Journey Builder canvas.
What’s the best way to start a journey in journey builder with an analytics 360 audience
Navigate to the journey you want to track in Journey Builder. Go to the journey settings for that journey by clicking the settings icon.
To enable tracking for the journey select the checkbox to Track links for all emails in this journey.
How do I track offline conversions
Conversions from clicks using GCLID Google Ads provides you with a unique ID, called Google Click ID (GCLID), for every click that comes to your website from an ad.
To track offline conversions from clicks, you’ll save that ID along with whatever lead information you collect from the person who clicked your ad.
What is parameter in AutoCAD
PARAMETERS (Command) Find. When accessed from the drawing area, the Parameters Manager palette displays all associative variables (dimensional constraint variables and user-defined variables) available in the drawing.
You can create, edit, rename, group (not available in AutoCAD LT), and delete associative variables.
References
https://destined.com.au/google-analytics-and-pardot-setting-up-the-connector/
https://help.salesforce.com/s/articleView?id=mc_ctc_collect_code.htm&language=en_US&type=5
https://support.google.com/datastudio/answer/7020275?hl=en
