- Developing a sales strategy
- Planning your approach
- Getting access
- Asking questions
- Selling the benefits
- Handling objections
- Closing the deal
What is B2B and B2C sales
B2B (business to business) salespeople sell products and services to other businesses. In B2C sales, you sell products and services to individual consumers.
B2C sales solve a problem in a consumer’s life with a product. B2B sales solve a business problem or help an employee excel at their job.
What are key sales drivers?
- Improve customer retention
- Increase the usage rates of your products and services
- Attract and retain new customers
- Offer new products and services
- Geographical expansion
- Channel expansion
- Partnerships and acquisitions
What is the golden rule of marketing
The biggest golden rule is to carefully identify what your clients need and want, and then to show them that you can provide them with the service that will meet those needs.
You need to have a direct connection with your target market to get the best return on investment from your marketing spend.
What is meant by brand marketing
Brand marketing is the process of establishing and growing a relationship between a brand and consumers.
Rather than highlighting an individual product or service, brand marketing promotes the entirety of the brand, using the products and services as proof points that support the brand’s promise.
How can B2C increase sales?
- Connect with prospects on a human level
- Host creative and engaging contests
- Add a free offer with every purchase
- Prioritize searcher intent for SEO
- Run retargeting programs
- Create membership programs
- Use social media
- Build micro-influencer relationships
What is SaaS sale
In simple terms, SaaS sales is the process of selling your company’s web-based software to clients.
Your clients may include individuals as well as other organizations and companies. Business-to-Business (B2B) focuses on selling services to other companies rather than individuals.
How do you convince customers?
- Be natural and do not use scripts
- Ask about the clients’ well-being
- Use names while talking with a client
- Prove that your products are better than those offered by competitors
- Keep initiating further conversation
- Specify the positive characteristics of the customer
- Act on emotions
How can B2B increase sales?
- Get in as many conversations as possible
- Generate a targeted list of business contacts
- Send cold emails
- Make warm calls
- Use Marketing Automation to nurture your leads
- Set up a live chat on your website
- Update your email signature with an embedded promotion
What KPI for sales
A Sales KPI or metric is a performance measurement that is used by sales teams and by the top management to track the effectiveness of relevant sales activities within a company.
These measures help in optimizing your sales performance, sales funnel and sales cycle length.
Who are your customers
What Is a Customer? A customer is an individual or business that purchases another company’s goods or services.
Customers are important because they drive revenues; without them, businesses cannot continue to exist.
What are the 7 P’s in marketing
It’s called the seven Ps of marketing and includes product, price, promotion, place, people, process, and physical evidence.
How can I sell my product fast?
- Know Your Audience
- Start with Niche Marketing
- Build Strong Customer Relationships
- Elicit an Emotional Response
- Personalize the Experience
- Creating Gift Guides
- Guest Blogging
- Reuse Customer Generated Content
How do you increase profit?
- Prepare a budget
- Focus on your profit margins
- Review your business’s bottom line performance
- Benchmark your business’s performance
- Assess the effectiveness of cost management measures
- Evaluate business productivity
- Develop new business strategies
- Reduce your error rate
What are the 4 types of customer relationships?
- By Candace Huntly
- TRANSACTIONAL CUSTOMER RELATIONSHIPS
- EMOTIONAL CUSTOMER RELATIONSHIPS
- COMMUNITY-BASED CUSTOMER RELATIONSHIPS
- VALUE-ADD CUSTOMER RELATIONSHIPS
What is a closing ratio
What is a closing ratio? A closing ratio for sales is the number of deals closed compared to the number of formal quotes sent by your team.
For example, you send 20 quotes this month, and 5 of those people converted, your closing ratio is 25%.
What is CRM in business
Customer relationship management (CRM) is a technology for managing all your company’s relationships and interactions with customers and potential customers.
The goal is simple: Improve business relationships to grow your business.
How do you attract a B2B customer?
- Launch a new product or service
- Max out the potential of your CRM
- Give digital marketing a try
- Ask your current clients for referrals
- Use Facebook and SEO for local business
- Use direct mail to stand out
- Get a booth at a trade show
Who is your target market
A target market is a group of potential customers that you identify to sell products or services to.
Each group can be divided into smaller segments. Segments are typically grouped by age, location, income and lifestyle.
How do I sell a pen?
- Ask the interviewer about their job
- Establish a link between the interviewer’s job and the product
- Highlight the emotional value of the product
- Convince them that they need the product
- Close the deal by selling them the product
- Focus on how the pen can benefit the interviewer
What is a deal cycle
Sales Cycle Length is the count of the number of days or months it takes on average to close a deal.
This metric can be helpful when creating sales forecasts, measuring sales efficiency, and speaking with investors.
It is often referred to as the Average Deal Cycle and is usually expressed in months.
What are the 6 critical skills?
- Presence
- Relating
- Questioning
- Listening
- Positioning
- Checking
How is B2B successful
The goal of any successful B2B sales approach is to get more customers, including more long-term ones.
That’s why it’s important to value relationships over sales, offer lasting solutions that fit the client’s needs, and take advantage of the right technology to support your B2B sales efforts.
What is a B2C product
B2C — short for business-to-consumer — is a retail model where products move directly from a business to the end user who has purchased the goods or service for personal use.
What are 4 types of closes?
- Question Closes
- Assumptive Closes
- Take Away Closes
- Soft Closes
What is the 7 times 7 rule
Rule of 7 in the Digital Age Social media affords sellers the opportunity to converse with the customer often 7 times every day!
It’s accomplished by sharing content and interacting with customers and prospects. You earn the right to convert some fans into customers.
What is an example of B2B
Manufacturing materials, clothing, car parts and semiconductors are B2B examples. These materials are a part of the transactions between two businesses.
What is a call cycle
Call cycles refer to the number and cadence of sales calls reps make to maintain contact with their key accounts and prospects during a specific time period.
What is cold calling
Cold calling is a form of sales solicitation from businesses to customers who’ve never interacted with the salesperson making the call.
It generally refers to phone-based conversations (hence cold calling) but technically covers in-person door-to-door interactions, too.
Citations
https://www.fool.com/the-ascent/small-business/crm/articles/b2b-sales/
https://blog.hubspot.com/sales/how-to-improve-sales-skills
https://work.chron.com/greatest-strength-salesperson-21979.html
