Mintel is a consumer research database. In over 600 market research reports, it provides data for entrepreneurial studies, sales marketing, and target markets, as well as key current statistical information.
Where does Mintel get their data
In addition to exclusively commissioned surveys, Mintel gathers syndicated data from the most respected consumer research firms.
This allows Mintel analysts to form objective and cohesive analyses of consumer attitudes and behavior.
How does Mintel collect data
Mintel uses best in class consumer research strategies to ensure data is of the highest quality.
Mintel uses set quotas based on gender, age, household income, region, race, ethnicity, and parental status to ensure that survey samples are proportionally representative of the entire U.S. adult internet population.
Is Mintel syndicated research
Mintel has been defining and refining how we deliver syndicated research through the Market Intelligence Mix ever since 1972, offering our clients a unique perspective on the consumer landscape ahead and a clear roadmap to navigate it with.
Is Mintel a credible source
Mintel Market Sizes is a fast, reliable database of global market information, including sizes, segmentation, market shares and forecast.
What is Mintel academic
With Mintel Academic you will be able to: Monitor and compare international market developments across multiple sectors.
Understand consumer attitudes and behavior as well as implications for business. Cite market data in research papers and business plans.
What is Mintel reports used for
Mintel Reports include detailed consumer research, sales data and market information along with analysis, context and commentary to provide the complete picture of the past, present and future of key markets.
Where are Mintel based
Mintel Group Ltd is a global, privately owned market research firm based in London.
The corporation also maintains offices in Chicago, Mumbai, Belfast, Shanghai, Tokyo, Sydney, Sao Paulo, Singapore, Kuala Lumpur, Dusseldorf, Bangkok, and Seoul.
Why is Mintel useful
By tracking trends, analyzing and interpreting consumer behavior, Mintel Trends helps you understand changes in culture, markets and brands so you can target consumers more effectively.
How do you cite Mintel
Title of Report — Month Year. Retrieved month day, year from name of database.
For example: Mintel. (2009).
How do I access Mintel
The best way to access Mintel is from the Library website. Click on the ‘Online access’ link.
Click on ‘I Agree’ when you see the Academic Terms and Conditions.
How do I find reports on Mintel
report range You can access the menu from the main toolbar option to the top right of the screen.
Mintel publishes an extensive range of reports covering the categories detailed below. Bold categories contain at least one report to which you have full access.
What type of database is Statista
Statista is a statistics portal integrating over 80,000 diverse topics of data and facts from over 18,000 sources onto a single platform.
How do I download a Mintel report
Click the icon, which is located on almost all Mintel web pages, to view documents placed in the export basket.
To download documents in the Export Basket, you first need to select the required document(s), by checking the box to the left of the required document title.
How is working at Mintel
How is Mintel to work for? Mintel is rated 4.8 out of 5, based on 4 reviews by employees on AmbitionBox.
Mintel is known for Work-Life balance which is rated at the top and given a rating of 4.9.
However, Salary & Benefits is rated the lowest at 3.5 and can be improved.
Who are Mintel’s competitors?
- Euromonitor International Passport
- Kantar Media
- CIENCE
- SmartSites
- SurveyMonkey Market Research Solutions
- Innova Market Insights
- Kai Analytics
- Inbox Insight
Where is my basket in Mintel
The export basket options are situated to the left of the document list. You are also able to click on the document tiles to view them.
For the purpose of downloading, you are able to (check all document boxes) and (un-check all document boxes).
What are the disadvantages of Mintel
What disadvantages might there be in using Mintel reports? As the website produces extremely comprehensive reports, it is evident that their price is high.
It is probably the biggest disadvantage of Mintel reports. The high price is explained by the cost of the original research.
Where does Statista get its data from
Statista is a statistics portal that integrates thousands of diverse topics of data and facts from a wide range of sources onto a single platform.
Sources of information include market research, trade publications, scientific journals, and government databases.
What is Global Market information Database
The Global Market Information Database (GMID) is primarily a market re- search database. It contains advanced market research reports on consumers, countries, products, and companies.
Can I use Statista as a source
May I use Statista charts and graphs on the internet? Yes, we allow the use of the diagrams and charts of free Basic statistics, as per our Terms of Use.
If you use a Basic Statistic on your website, we kindly ask you to link to the original statistic on our platform.
Is Statista reliable for university students
More than 2,000 universities rely on Statista. Be on par with the best-established academic institutions of the world.
Is IBISWorld a reliable source
Founded in 1971, IBISWorld provides trusted industry research on thousands of industries worldwide.
Where can I find market information
Trade Associations & Trade Magazines/Journals can be excellent sources of market share data. Trade Associations often collect data on industry growth trends, sales figures, product developments, shipments and market share rankings.
Try using the resources of an association’s web site.
How do I find historical market data?
- Yahoo! Finance – Historical Prices
- Dow Jones Industrial Averages
- S&P Indices
- IPL Newspaper Collection
- Securities Industry and Financial Markets Association
- FINRA: Market Data Center
How do you find a company’s market share data?
- Look for Research Reports by appending “PDF” to your Search Query
- Explore SlideShare for Presentations on the Business
- Focus on Total Addressable Market instead of Market Size
- Use a Representative Sample
Is Euromonitor a good company
Great place to learn & grow Euromonitor specializes in providing consumer insights for more than 20 industries.
Working with the company helped me improve my client communication and project management skills.
The company provides great culture to collaborate and learn.
What are secondary research databases
Secondary research or desk research is a research method that involves using already existing data.
Existing data is summarized and collated to increase the overall effectiveness of research. Secondary research includes research material published in research reports and similar documents.
Where can I find market research reports?
- MarketResearch.com
- Profound
- Knowledge Centers
- MarketResearch.com Academic
- The Freedonia Group
- Simba Information
- Packaged Facts
- Freedonia Focus Reports
Where can I get free market reports?
- Cori Contract Library
- Free Patents Online (FPO)
- Google Trends
- SEC Public Filings
- Statista
- Think with Google
- Thomas Net
- US Copyright Catalog
What is similar to IBISWorld?
- CIENCE
- SmartSites
- SurveyMonkey Market Research Solutions
- Mintel
- Kantar Media
- Kai Analytics
- Euromonitor International Passport
- Fortune Business Insights
References
https://observationbaltimore.com/blog/the-five-market-research-methodologies/
https://quizlet.com/136180789/mktg-181-chapter-8-marketing-research-from-customer-insights-to-actions-flash-cards/
https://www.startuploans.co.uk/business-advice/primary-and-secondary-market-research/
