Marketing strategies and approaches evolved with the times, as technology and lifestyle changed. Traditional approaches focus on production, product, selling methods, and the market, while contemporary approaches focus on relationships, social awareness, and content.
What is the impact of 4Ps on economy and growth
The 4Ps has considerable potential to increase utilization of health services among the poor by providing additional cash to offset direct and indirect costs, as well as by promoting increased use of health and reproductive services, and better sanitation awareness and practices through family development sessions.
What is traditional market
What is Traditional Marketing? Traditional marketing refers to any type of marketing that isn’t online.
This means print, broadcast, direct mail, phone, and outdoor advertising like billboards. From newspapers to radio, this method of marketing helps reach targeted audiences.
Who implemented 4Ps in the Philippines
The Pantawid Pamilyang Pilipino Program (4Ps), Implemented by the Department of Social Welfare and Development (DSWD), is the national poverty reduction strategy of the government as stated under the Republic Act No.
What is a business planning cycle
The Planning Cycle is an eight-step process that you can use to plan any small-to-medium sized project: moving to a new office, developing a new product, or planning a corporate event, for example.
The tool enables you to plan and implement fully considered, well-focused, robust, practical, and cost-effective projects.
What are the advantages of 4Ps
The advantages of 4Ps are as follows: (1) the subsidy really helps poor households meet their basic and immediate needs, (2) it provides financial support for their family, (3) the subsidy enables the school children to be able to supply their academic needs such as materials, supplies and school snacks, (3) they learn
What is the 4th C of communication
They give us the four C’s of effective communication: clarity, coherence, control and credibility.
Which of the 4Ps is most important
I believe this highlights why the product is the most important aspect of the four P’s of marketing – Product, Price, Place, and Promotion.
Without a product, you cannot implement any one of the other three elements of the marketing mix.
And great products are easy to market as they serve both a need and want.
What are the 4Ps of change management
How do you introduce change management to the stakeholders of a project you’re supporting?
Leveraging the 4P’s—project, purpose, particulars and people—is a great way to help any audience see the connection between change management and achieving results.
What is Coke’s marketing plan
Coke aggressively markets its product lines through ad campaigns across multiple mediums and channels, including TV, online ads, sponsorships, etc. Coca-Cola’s sponsorships include NASCAR, NBA, the Olympics, American Idol, etc.
What are channels of distribution
A distribution channel is a path that a product or service could take on its way to market.
What’s a direct distribution channel? A direct distribution channel is one where a company sells directly to the consumer, usually through their website or retail store.
Who proposed 4Ps in the Philippines
Opposition Senator Leila M. de Lima urged the Department of Social Welfare and Development (DSWD) to accommodate additional qualified household beneficiaries into the Pantawid Pamilyang Pilipino Program (4Ps) considering the grave impact of the COVID-19 pandemic on poor families across the country.
What is a 4C analysis
Take a look at 4C! This is consists of the initial C of customer value, customer cost, convenience, communication.
It defines what value is for the customer, the cost for the customer, convenience, communication means how to interact with the customer, or how they are perceived.
How do you write 4 Ps
The essential base ingredients of the 4 P’s are: Product, Price, Place and Promotion.
While this combination doesn’t appear to be rocket science, a company’s ability or lack thereof to embrace and implement the 4 P’s can make all the difference between thriving and failing as a business.
What is the impact of 4Ps
The school enrollment requirement of 4Ps has led to a 19 percentage point increase in enrollment of 16- to 17-year-old children in beneficiary households.
The effects of the program on enrollment of children in elementary and middle school are positive, but not statistically significant.
When was the 4Ps implemented
The 4Ps was piloted in 2007 and was launched on a wider scale starting 2008.
To date, there are already 2.3 million households in 80 provinces who are enrolled in the programme, covering 734 municipalities out of a total of 1, 495 municipalities, and 62 key cities out of 138 cities.
What means brand awareness
Brand awareness refers to the familiarity of consumers with a particular product or service.
A brand awareness campaign seeks to familiarize the public with a new or revised product and differentiate it from the competition.
Social media has become an important new tool in brand awareness marketing.
Why is positioning important
Brand positioning creates clarity around who you serve. It also explains to your target audience why you are the best company for them and what sets your products or services apart.
It helps you justify your pricing strategy. The positioning of the brand can be used to justify a pricing strategy.
What are the methods of expansion?
- Internal (organic) growth – the business grows by hiring more staff and equipment to increase its output
- External growth – where a business merges with or takes over another organisation
- Franchising – where a business leases its idea to franchisees
What are Lauterborns classification of 4 C’s
Therefore, Lauterborn came up with the “Four C’s” – customer value, cost, convenience and communication, a model that is equivalent to the traditional 4Ps, but viewed from customer perspective.
What are the negative sides of 4Ps
The worst effect of the 4Ps is the refusal of beneficiaries to be subjected to farm work which gives them oppressive wages; mendicancy and corruption of local officials and loan sharks who take advantage of beneficiaries and the “one day millionaire attitude”.
What is traditional concept
adjective [usually ADJECTIVE noun] Traditional customs, beliefs, or methods are ones that have existed for a long time without changing.
What is the product mix of Samsung
Mobile devices- Smartphones like Samsung Galaxy series, Tablets, Wearables, Phones Accessories. Samsung Home Appliances- Refrigerators, Cooking Appliances, Washing Machines, Air conditioners, Vacuum cleaners.
TV/AV – Samsung Television, Accessories, Audio and Video accessories.
Why is Pantawid Pamilyang Pilipino Program important
The 4Ps also helps the Philippine government fulfill its commitment to the Millennium Development Goals (MDGs)—specifically in eradicating extreme poverty and hunger, in achieving universal primary education, in promoting gender equality, in reducing child mortality, and in improving maternal health care.
What are the effects of Pantawid Pamilyang Pilipino Program
The findings show that timely exposure to Pantawid Pamilya inputs during the first 1000 days of life result in lower prevalence of severe underweight, prevalence of illness with diarrhea, and fever among children.
What is Kotler theory
Philip Kotler, an economist, devised a model that recognises customers have five levels of need, ranging from functional or core needs to emotional needs.
The model also recognises that products are merely a means to satisfy customers’ varying needs or wants.
Sources
https://www.growthink.com/content/20-reasons-why-you-need-business-plan
https://www.risefuel.com/blog/7-core-functions-of-marketing
https://homework.study.com/explanation/is-product-the-most-important-element-in-the-marketing-mix-justify-your-answer.html
https://www.entrepreneur.com/growing-a-business/marketing-business-the-7-ps-of-marketing/70824
