- Set the Track Type to either Page View or Event
- In the Google Analytics Settings variable, under More Settings Ecommerce, set Enable Enhanced Ecommerce Features to True
- Select Use Data Layer
How many types of checkouts can a merchant set up Shopify
But for Shopify Plus merchants, the default two-page checkout can be fully customized, allowing merchants to alter the checkout into a single page checkout, three-page checkout or any other variation.
How do I add Gtm code to WordPress
Adding the Tracking Code to WordPress Once you’ve created a Google tag manager account, navigate to your WordPress admin page.
Go to Plugins -> Add new, search for the Insert Headers and Footers plugin, then click the Install Now button.
What is direct referrer source Shopify
Referrer source Indicates how the customer who placed an order reached your online store.
Possible values are: Direct: The customer entered your store’s URL into their browser. Search: The customer clicked your store from a search engine’s results page.
How do I create a GTM account?
- Enter https://tagmanager.google.com/ into your browser
- Click “Create Account” in the upper right hand corner
- Complete the following settings with your own information and click “Create.” Account Name
- Accept the Google Tag Manager Terms of Service Agreement
- Congratulations!
Where do I put GTM scripts in WordPress?
- Log into your WordPress admin panel
- Go to Plugins / Add new
- Search for “Google Tag Manager.”
- Click on “Install now” in the search results next to “DuracellTomi’s Google Tag Manager for WordPress.”
- Now, go to Settings / Google Tag Manager and enter your GTM container ID
What is global site tag in Google ads
The Google tag (gtag.js) is a single tag you can add to your website to use a variety of Google products and services (e.g., Google Ads, Google Analytics, Campaign manager, Display & Video 360, Search Ads 360).
Can I use both GTAG and GTM
Note: For individual tools, you should use either Google Tag Manager or the Global Site Tag, but not both.
If you install both of them, you will end up sending duplicate data to any tools that are connected to your website via both implementations.
How do I track a marketing campaign in Google Analytics
To track your custom marketing campaigns into Google Analytics, you need to use campaign tags (which are also called UTM tags), these tags allow you to see your marketing reported separately in Google Analytics.
How do I set up Google Analytics?
- Create an Analytics account
- Set up Analytics on your website and/or app
Why are my tags not firing
Sometimes a tag is not firing where it should because of multiple triggers or multiple rules within a trigger.
The Solution: As all tags fire as a result of trigger configurations, this is normally the best place to start when tags are not firing as intended.
Start by double checking your trigger settings.
Can you have 2 Google Analytics codes on site
Google allows Multiple tracking codes on web pages. However, some configs may not be supported.
You can install multiple instances of the Google Analytics tracking code on your web pages to send data to multiple properties in your account.
Not all configurations are supported.
What is Google GA4
GA4 is a new property designed for the future of measurement: Collects both website and app data to better understand the customer journey.
Uses event-based data instead of session-based. Includes privacy controls such as cookieless measurement, and behavioral and conversion modeling.
Where is my global site tag
The Global Site Tag will be on the top of all the tracking scripts.
Below it, you can configure any other tools like Google Analytics or Google Ads.
These tools are added to the background automatically.
What is the difference between Universal Analytics and Global site tag
Difference between Universal Analytics & Global Site Tag There are few differences you need to know before thinking of migrating to global tag.
Install: Universal Analytics(analytics. js) is only used for installing Google Analytics, and global tag can be used to install multiple tools like, GA and GTM.
What is Datalayer in GTM
A data layer is a JavaScript object that is used to pass information from your website to your Tag Manager container.
You can then use that information to populate variables and activate triggers in your tag configurations.
Developers should read the developer documentation for more information.
What does a global site tag look like
It looks like this: “https://www.tagmanager.com/gtag/aw-1234567/”. This code creates a new tag manager “instance” on your website, then uses the Google Tag Manager native Ads tag to send another request for a Google Ads tag with the id 1234567.
How do you find out if a website has Google Analytics?
- Check via Google Tag Assistant
- View Source Code look for (UA-)
- Use a free third-party tool to let it find Google Analytics for you
- Just open Google Analytics with signed into Google Account
How do you track a campaign?
- Step 1: Identify the key metrics based on your campaign goals
- Step 2: Choose the tools that you’re going to need
- Step 3: Implement a monitoring tool
- Step 4: Set up notifications
- Step 5: Create the reports
- Step 6: Analyze, test, and optimize
- Make a plan and stay organized
What is Analyzify
Analyzify is a #Shopify app that helps merchants to have a seamless and accurate data analytics setup.
The Analyzify app connects Shopify stores with Google Tag Manager by using advanced data layers.
Sources
https://support.google.com/tagmanager/answer/6107124?hl=en
https://www.mediatoolkit.com/blog/campaign-tracking-how-to-monitor-your-marketing-efforts-with-mediatoolkit/
https://webmasters.stackexchange.com/questions/72267/what-are-the-implications-of-having-two-google-analytics-tracking-codes-on-1-sit
https://www.clickminded.com/google-tag-manager-shopify/
https://help.shopify.com/en/manual/reports-and-analytics/google-analytics/google-tag-manager
