- Card-Stacking Propaganda
- Name-Calling Propaganda
- Bandwagon Propaganda
- Testimonial Propaganda
- Transfer Propaganda
- Glittering Generalities Propaganda
- Plain Folks Propaganda
How many stages are there in development support communication planning
Creating the Dsc campaign plan: There are four stages of any DSC Campaign plan: o Stage 1: Identification of objectives: It means to examine campaign goals and aims for getting long term results.
What is the benefit of global marketing
The benefits of global marketing include the transfer of experience and know-how across countries, global diversity of marketing talent, gaining access to the toughest customers, and financial benefits by spreading the corporate portfolio.
Adopting European strategy cuts production costs.
What are the 5 most important aspects of successful marketing?
- Define your target audience
- Care about what your customers care about
- Become a resource
- Get your reviews up
- Be accessible online
What are examples of development communication
Farm Radio Forums, Global South Development Magazine, Instructional Television, and Interpersonal Communication are the four examples of development communication.
How can we improve global strategy?
- Translate and Localize
- Go Mobile
- Adapt Your Offering
- Change Your Channels
- Crunch the Numbers
What are 4 types of advertising?
- Display Advertising
- Video Advertising
- Mobile Advertising
- Native Advertising
What types of media forms are used in development support communication
Electronic media and print media for development support communication include: Broadcasting, in the narrow sense, for radio and television.
Many instances of various types of recorded discs or tapes. In the 20th century, these were mainly used for music.
What are the theories of development communication?
- Development roles and objectives
- To help people
- No manipulation or propaganda
- Generates genuine response from the audience
- Used to develop critical consciousness
- Self-responsibility and self-determination
- Two way communication flow
- Uses development communication tools
What makes an advertisement attractive
Ideally, advertising should capture the prospective customers attentions attention and entice them to use your product.
Regardless of the method, all your advertising should be clear and consistently reflect the unique positioning statement of your business.
What is Woods triangle in development communication
EXPLANATION. According to John L. Woods, the role of Development Support Communication , is to link, the Knowledge generators, Political leaders and Development knowledge users, all three elements in the development linkage triangle along with all the intermediate user groups.
How do you structure a brief?
- Explain the goals and motivations
- Highlight specific objectives and challenges
- Describe your target audience
- Examine competitors
- Ask for feedback
Sources
https://hbr.org/2013/06/creativity-in-advertising-when-it-works-and-when-it-doesnt
https://www.getblend.com/blog/global-marketing-campaign/
https://www.managementstudyguide.com/advertising-campaigns.htm
https://www.wrike.com/blog/global-marketing-strategy-guide/
https://www.tomedes.com/translator-hub/global-marketing
