- Email Newsletters
- Transactional Emails
- Behavioral Emails
What advanced targeting
This feature allows you to select your target audience segment based on the topics that they’re most interested in; giving you a higher level of granularity when choosing where your campaign should appear.
To add Interest targeting, first locate the Advanced audience targeting section.
What is the best size for a Facebook ad
Facebook feed ads sizes Facebook feed ads recommend a resolution of at least 1080 by 1080 pixels and can be a maximum of 30 megabytes.
The technical minimum requirement for size is 600 by 600 pixels with no maximum.
What is Facebook’s weakness
Weak protection of users’ information. Facebook, having so many users that upload personal information to the social network, is a target for attacks that steal passwords and other personal information from the users.
Such attacks occur every day and thousands of passwords are stolen.
What is ORM marketing
Simply put, Online Reputation Management (ORM) combines traditional marketing and public relations with search engine marketing; it involves managing the search engine results to protect your company’s brand reputation from negative exposure online.
How can I grow my Facebook page for free?
- Give Your Page a Personal Touch
- Use High-Quality Photos and Videos
- Enable the “Call to Action” Button
- Join or Create a Facebook Group
- Promote Your Facebook Page Everywhere
- Use Facebook Stories and Facebook Live
How can I increase my Facebook post reach without paying?
- Create Awesome Content
- Embed Your Posts
- Encourage Likes & Shares
- Ask Your Fans To Receive Notifications
- Give Reasons To Comment
- Mix Up Your Content
- Become a Content Curator
- Create Fan Page Relationships
How do you attract affluent clients?
- Attain Referrals From Existing Clients
- Establish a Referral Network
- Use Social Networking
- Start a Blog
- Write an E-Book
- Become a Local Politician
- Throw Birthday Parties
- Buy Season Tickets to Something
What are the four types of ads?
- Display Advertising
- Video Advertising
- Mobile Advertising
- Native Advertising
What are the 4 main types of ads
The four main types of digital advertising are social media, paid search, native, and display advertising.
What are the different ad formats?
- Text, image & rich media: Text, image, HTML5 / rich media ads
- Video: Ads with video and audio content
- Interactive: Ads with an interactive element, such as a playable ad or a survey
How do you optimize your target audience?
- Analyze Your Customer Base and Carry Out Client Interviews
- Conduct Market Research and Identify Industry Trends
- Analyze Competitors
- Create Personas
- Define Who Your Target Audience Isn’t
- Continuously Revise
- Use Google Analytics
How do you market to wealthy people?
- Use the correct language in your marketing
- Use images of vital, healthy, adult people in your marketing
- Be an absolute expert at what you do
- Offer a money back guarantee
- Use the services of the best quality designer you can possibly afford to design an amazing web experience
What are the best times to post on Facebook?
- Best times to post on Facebook: Mondays through Fridays at 3 a.m., Tuesdays at 10 a.m
- Best days to post on Facebook: Tuesdays through Fridays
- Worst days to post on Facebook: Saturdays
What are targeting options
These targeting options allow you to see how your ads are performing for a certain group of users, then adjust bid modifiers up or down to increase or decrease your bids on those groups of users.
What is difference between SEO and SMO
Whereas SEO mainly focuses on improving your websites ranking and the ability to drive visitors through the likes of Google – SMO focuses on driving traffic via social media platforms.
What is SMM and SMO
SMO means usage of media files in your own website whereas SMM (social media marketing) means posting media files of the company at different websites for promoting your business or company.
How many types of campaigns are there
Different Types of Marketing Campaigns. Campaigns come in all shapes and sizes, and there are many different types of campaigns.
They usually fall into three different categories – channel-specific, tactic-led and by objective.
What is the difference between SEO SEM and SMO
The goal of SEO is to get search engine users to your website through the organic search results.
SEM is search engine marketing. This includes SEO and PPC advertising (the paid ads that you see at the top of Google when you perform a search).
SMM is an abbreviation for social media marketing.
How do I optimize my campaign?
- Really understand your target audience
- Utilize heat maps and A/B tests
- Using landing pages
- Don’t forget about mobile users
- Track your analytics
- Focus on conversions instead of leads
How do you target a HNI customer?
- Make a good first impression
- Emphasize communication
- Build trust
- Be social
- Give up control
- Be multi-dimensional
What is meta SWOT
Meta-SWOT provides competitive and realistic strategies for planners. It systematically tries to present stra- tegies rooted in internal resources and capabilities while acknowl- edging the challenges posed by the external environment.
Citations
https://www.kvrwebtech.com/blog/difference-between-social-media-optimization-and-social-media-marketing/
https://sproutsocial.com/insights/facebook-ad-targeting/
https://support.perfectaudience.com/667984-What-is-Smart-Audience
https://blog.hubspot.com/blog/tabid/6307/bid/24422/the-ultimate-facebook-marketing-cheat-sheet.aspx
https://www.shopify.com/blog/15-facebook-ad-targeting-tips-to-maximize-your-roi
