- Define your goals
- Create a template for the calendar
- Choose your channels
- Start with the calendar year
- Add your own content
- Keep evergreen content at hand
- Make use of prior content
- Decide on the publishing frequency and set time limits
What is a content strategist salary
The average salary for a Content Strategist in US is $76,081. The average additional cash compensation for a Content Strategist in US is $7,500.
The average total compensation for a Content Strategist in US is $83,581.
What are KPIs for content?
- Average session duration
- Referral traffic
- Social media likes, comments, shares
- Follower growth on social media over time
- Content click-through rates
Is content marketing a channel
Simply put, a content marketing channel is the place where you post your content.
You’ve done the hard work of creating a diverse mix of quality content, but now you have to figure out how to distribute that content.
What type of content is best for Instagram?
- Memes
- Behind-the-scenes content
- How-to tutorials
- Experiential content
- Content created by influencers
- Inspirational quotes
- Contests, games, and challenges
- Open-ended questions
What are the most effective ways to increase traffic to your website?
- Email List Building
- Community Engagement
- On-Page SEO
- Quality Backlinks
- Video Marketing
- Content Repurposing
- SEO Tools
- Historical Optimization
What is Metalogix content Matrix
Metalogix Content Matrix Designed to migrate significant amounts of content from Legacy sharepoint environments into New sharepoint versions in one hop, Content Matrix enables the scalability that organizations need to optimally configure the migration to suit their needs and project timelines.
What skills does a strategist need?
- Building rapport
- Demonstrating empathy – not only for the audience, but also for your client
- Facilitating continual co-creation
- Building an alliance around ideas
How do you create a matrix?
- Define your purpose
- Recruit your team
- Identify and collect the data sets
- Select the appropriate matrix type
- Determine how to compare your data
- Document the matrix relationships
- Review and draw conclusions
Why should you create a negative persona
Negative personas are also called exclusionary personas. Marketing teams create them to learn who to avoid talking to when creating messaging, content and various other plays.
Creating these can help you fine-tune your marketing strategy.
What is BCG matrix in marketing
The Boston Consulting Group (BCG) growth-share matrix is a planning tool that uses graphical representations of a company’s products and services in an effort to help the company decide what it should keep, sell, or invest more in.
Citations
https://kontent.ai/blog/content-strategy-vs-content-marketing/
https://www.relevance.com/roadmap-for-creating-engaging-and-effective-content/
https://foundationinc.co/lab/content-distribution-strategy/
https://www.entrepreneur.com/en-ae/marketing/five-essential-steps-to-creating-content-that-works-for/242240
