How Do I Make A LinkedIn InMail Campaign?

  • Navigate to Campaign Manager
  • Select Sponsored inmail
  • Enter an Account Name
  • Set up Sender Permissions
  • Craft Your Content
  • Add Creative
  • Preview your InMail
  • Select Your Target Audience

How does LinkedIn InMail campaign work

Sponsored InMail delivers a message you create—much like a standard LinkedIn message—to the LinkedIn inbox of your selection or your targeting.

It’s like sending an email to someone, except you don’t have to have that person’s email address for the message to reach them.

How do I use LinkedIn InMail for sales?

  • At the top of your profile page, click Message
  • Add a subject line and type your message in the relevant field
  • Click next to your signature to edit it, click on the Attach icon to add an attachment, and Send to send your message

How much does a LinkedIn InMail campaign cost

While LinkedIn advertising costs vary by the advertiser, LinkedIn does require companies to bid a minimum of $2 for cost-per-click (CPC) and cost-per-impression (CPM) campaigns.

On average, however, businesses pay $5.26 per click and $6.59 per 1000 impressions, as well as $0.80 per send for Sponsored InMail campaigns.

What is LinkedIn InMail marketing

With LinkedIn Sponsored InMail, you can: Reach members when they’re most engaged: With real-time delivery, Sponsored InMail messages are only delivered when members are active on LinkedIn.

And strict limits on how often LinkedIn members can receive InMail ensures your message gets maximum mindshare.

Is LinkedIn InMail free

InMail messages is a premium feature, and it allows you to directly message another LinkedIn member that you’re not connected to.

If you have a Basic (free) account, then you can only directly message LinkedIn members that you’re connected to.

You must upgrade to a Premium account to use InMail messages.

How do I start a LinkedIn campaign?

  • Create an Ad account
  • Select your objective
  • Create an audience
  • Choose an Ad format:
  • Set up ad budget & schedule
  • Select a bid type
  • Set up conversion tracking
  • Create ads for the campaign

How do I send free InMail on LinkedIn?

  • Open the LinkedIn website or mobile app and log into your Premium account, if you haven’t already
  • Find someone that you’re not connected to
  • Open their profile and tap the Message option underneath their name
  • Type out and send your message

How do I activate my LinkedIn campaign

On the Campaigns tab, click the More icon to the right of the campaign name.

Select Reactivate from the dropdown.

How does LinkedIn sponsored InMail work

What Are LinkedIn Message Ads? With all of the other ad formats on LinkedIn, you pay only when someone clicks.

But with LinkedIn message ads (formerly known as sponsored InMail), you pay just to send it to someone with no guarantee they’ll see they received it, open it, or click on the link inside.

How do I send bulk InMail on Linkedin recruiter?

  • Move your cursor over your profile picture at the top of the Recruiter homepage and select Manage users from the dropdown
  • On the Users tab, find the users you want to limit
  • Click the box next to each user
  • Click Edit attributes
  • Click Enable for this user under Bulk Messaging
  • Click Save

Is LinkedIn InMail automated

There are a number of browser plugins or cloud-based applications that automate activity on LinkedIn.

They can “view” profiles, send connection requests, send automated messages to first-degree connections or automated InMails to second- and third-degree profiles.

How does LinkedIn recruiter InMail work

InMail messages are private messages that allow you to contact anyone on LinkedIn without an introduction or contact information.

An InMail can be sent directly from a member’s profile page or from search results in LinkedIn Recruiter.

Is LinkedIn InMail worth

1. InMail is a lifesaver. If you’re in sales or marketing, the ability to reach out to anyone with InMail, whether it is a potential customer, partner, influencer or employee, is a no-brainer.

Almost everyone in these professions will want to reach out to prospects directly through LinkedIn at some point.

How do I advertise on LinkedIn 2022?

  • Narrow down your audience size to keep it in a range between 100K to 300K users
  • Divide your budget into smaller campaigns to be more precise and have a better data insight

How do I advertise on LinkedIn 2022

First, you must choose a location, and then you have the option of adding job title, company name, industry type and personal or professional interests.

If it’s your first campaign, LinkedIn recommends a target audience of at least 50,000 for Sponsored Content and Text Ads.

For Message Ads, 15,000 is best.

How do I get unlimited InMail on LinkedIn?

  • Send Inmails to Open Profiles
  • Take advantage of the Inmail refund policy
  • Contact Linkedin group members
  • Contact Linkedin event attendees

How do I add senders to LinkedIn ads

Select the checkbox to the left of the campaign name and click on the Ads tab near the top right.

Click the More icon to the right of the ad name and select Edit from the dropdown.

Click the More icon to the right of the ad you want to edit and select Edit from the dropdown.

Click Add sender.

Can you send mass InMail on LinkedIn

LinkedIn Mass Messaging is a great way to send out messages to all of your connections at once.

You can choose who you want the message sent to based on their job titles, company name, location and other criteria.

What is a good CTR for LinkedIn InMail

You’re looking for 3% to 4% CTR so 4.98% is really good. As I mentioned earlier, you pay on a cost per send basis with sponsored InMail so it’s helpful to know how much you’re paying to access this audience.

Is it OK to send InMail on LinkedIn

The answer is Yes! It’s a great idea to send InMail to a recruiter for a job you’ve already applied for.

However, you’ll want to keep in mind a few points so that you make the most of the recruiter’s time and your Precious inmail credits.

How much does LinkedIn InMail cost

LinkedIn InMail is the feature available to the premium users. LinkedIn InMail cost $79.99/month for 50 credits of InMail.

But here’s where it gets interesting. With LinkedIn InMail, you get a credit back for every positive or negative response.

What happens when you send an InMail on LinkedIn

InMail messages allows you to directly message another LinkedIn member that you’re not connected to.

You can send an InMail message to a LinkedIn member from the introduction section on their profile or by sending a new message.

How long should a LinkedIn InMail be

InMail messages can have up to 200 characters in the required subject line and up to 1900 characters in the body.

As you compose your message, a dynamic character counter will appear in the bottom right section of the composition box to let you know how many characters you’ve entered.

How many LinkedIn InMail credits do you get

A LinkedIn Premium account gets you just 5 InMail credits per month. A Sales Navigator account increases these credits to 20.

Credits roll over for up to three months before being capped. If you want to exceed these initial credits, you can purchase more InMail credits at a premium.

How do you write a LinkedIn Post example?

  • Be Personal and Authentic
  • Answer Common Questions
  • Share an Article
  • Ask Your Audience Questions
  • Promotional Without Being Too Salesy
  • Share a Cause
  • Share an Industry Update
  • Use Visuals

How do I send a targeted message on LinkedIn?

  • Log into your account on LinkedIn
  • Open your inbox on the right and click on the tab ‘Compose Message’
  • Add the names of all the connections that you intend on sending the message to
  • Type out your message and click send

How many InMails can we send on LinkedIn

Recruiter users can send up to 1,000 InMails per day, per seat. Additionally, we’ve set a 200 InMail limit per first calendar week, per newly created seat.

If you exceed 1,000 InMails per day, you’ll receive a notification and you won’t be able to send InMails until the following calendar day.

How many LinkedIn InMails are there per month

The number of InMail credits you receive on a monthly basis is 50. This is applicable for all Sales Navigator editions (Sales Navigator Core, Sales Navigator Advanced, and Sales Navigator Advanced Plus).

The maximum number of credits that you can accumulate in total is 150.

Is LinkedIn campaign manager free

Campaign Manager is the advertising platform on LinkedIn. After you create a free account, the platform will guide you through each step of setting up your first campaign.

Do people see InMail messages on LinkedIn

They send your InMail message to your desired LinkedIn profile and it nestles in their inbox until they revisit their account.

LinkedIn will send them a notification to their email account, and from there your potential candidate will see your message.

References

https://www.linkedin.com/help/lms/answer/a421259/difference-between-message-ads-and-conversation-ads?lang=en
https://www.linkedin.com/help/sales-navigator/answer/a107018/compose-an-inmail-message-in-sales-navigator?lang=en
https://www.linkedin.com/help/recruiter/answer/a412114