There are no explicit guidelines for how long your pillar page should be, but if you’re going to be comprehensive, you should probably aim for at least 2,000 words, and try to stay under 5,000 (remember, you’ll go more in-depth on subtopics in other posts).
How do you write a pillar post?
- 1) You Need to Decide What the Ultimate Goal of the Post Is
- 2) Write a Strong Call to Action
- 3) Choose a Topic
- 4) Pick a Post Type
- 5) Find the Angle You Wish To Portray
- 6) Choose the Keyword or Keywords
- 7) Write Your Outline
- 8) Identify Any Available media opportunities
What are the 3 pillars of SEO
The Three Pillars Of SEO: Authority, Relevance, And Experience.
What are the key components of a landing page?
- A main headline and a supporting headline
- A unique selling proposition
- The benefits of your offering
- Images or video showing context of use
- Social proof
- A reinforcement statement
- A closing argument
- A call to action
What are types of content?
- Blog posts
- Emails
- Social media content
- Guides
- Ebooks
- Video content
- Webinars
- Case studies
What is a example of content
Content is defined as what is inside or included in something. An example of content is beans inside of a jar.
An example of content is the words inside a book. The individual items or topics that are dealt with in a publication or document.
Why are content buckets important
Content buckets work because they help you create variety. Using the below examples, you can create different types of content that still align with your target audience and their goals.
This content strategy requires some planning and scheduling posts ahead, but it pays off in the long run.
What are the 4 pillars of marketing
The 4Ps of Marketing, often referred to as the Marketing Mix, are Product, Price, Place and Promotion.
Consideration of these four elements should form the basis of any good marketing strategy.
What are the main 4 elements of content that Google wants?
- Relevant
- Intellectual
- Sensorial
- Emotional
What is a staple blog post
Staple Articles These are in-depth articles and include how-to posts, and list posts. These posts involve research and are more in-depth and require a lot more time.
What is content marketing examples
Content marketing examples include media like newsletters, podcasts, social media posts, and videos. All of these forms of content are meant to provide useful and relevant information that delights users and attracts them to your brand.
What are the main pillars of digital marketing
There are three key digital marketing pillars available to digital marketers: data, technology, and people.
By themselves, each serves a purpose, but they’re often siloed and inefficient.
What are topic pages
Just to make sure we’re talking about the same thing, topic pages (also variously called hub pages, niche pages and more) are content aggregators that pull in content related to a specific subject.
What does 10x content mean
Coined by Rand Fishkin, co-founder of Inbound.org, “10x content” is a term that marketers use to describe content that is 10x better than anything else produced by a search result.
With that kind of description, it’s easy to see why we would all want to be shooting for it.
How do you create content for a target audience?
- Research Trending Topics
- Utilize Keyword Research
- Check Social Media Conversations
- Look at Your Competitors’ Content
What is 10x content in SEO
10x content is the term used in content marketing to describe content that needs to be 10 times as good as the content that is already ranking for a given keyword or topic.
The term was originally coined by Moz’s Rand Fiskin in 2015 in one of his “Whiteboard Friday” episodes.
How many content buckets should you have
Each bucket is different, but they should all relate back to the overall brand message.
Brands often use six content buckets—education, inspiration, personal, promotion, conversational, and entertainment. However, there are more to consider—which will get into later.
What are 3 main areas of SEO
This is a complete guide to the three components of SEO. Which are Technical SEO, On-page SEO, and Off-page SEO.
What is technical SEO for a website
What is technical SEO? Technical SEO is all about improving the technical aspects of a website in order to increase the ranking of its pages in the search engines.
Making a website faster, easier to crawl, and more understandable for search engines are the pillars of technical optimization.
What are the four factors or pillars that affect a brand’s business
In order to build a brand, you should prioritize building your social media presence based on these four pillars: uniqueness, influence, trust and relevance.
Why is it considered a best practice to include an image or video on a landing page
Videos allow visitors to experience your message with little effort beyond an initial click.
They also let you convey ideas that images, copy, and animation cannot—and they do it in a format that’s universally compelling.
What are the 7 elements of marketing?
- Product (or Service) Your customer only cares about one thing: what your product or service can do for them
- Price
- Promotion
- Place
- People
- Packaging
- Process
What is marketing mix 7 p’s
It’s called the seven Ps of marketing and includes product, price, promotion, place, people, process, and physical evidence.
How does Google measure how interesting other people think your content is
Google measures how interesting other people think your content is through. Links. Social shares.
Page views.
What SEO 4
Knowing and understanding each of the 4 main components of SEO is crucial to improving a brand’s search results.
Each component builds on and complements the others. The stronger the connections between each of the 4 SEO components—technical SEO, on-page SEO, off-page SEO, and content-—the better the results.
Why is having duplicate content an issue for SEO
Too much duplicate content within a website (or on the web, in general) can confuse search engines, and the wrong page does occasionally rank over the right one.
This can lead to SERP results that aren’t as accurate as they should be, which can frustrate users, hurt your traffic, and raise bounce rates.
What are the types of SEO?
- White-Hat SEO
- Black-Hat SEO
- Gray-Hat SEO
- On-Page SEO
- Off-Page SEO
- Technical SEO
- International SEO
- Local SEO
What are the 3 concepts of marketing?
- Product/Market Fit
- Customer Acquisition Cost
- Customer Service & Support
- Customer Retention
What are the three stages of ranking
The three stages of ranking are: discovery, relevance and authority.
What should be in a SEO strategy?
- Make a list of topics
- Make a list of long-tail keywords based on these topics
- Build pages for each topic
- Set up a blog
- Create a consistent blogging schedule
- Create a link-building plan
- Compress media files before uploading them to your site
- Stay up-to-date on SEO news and best practices
References
https://academy.hubspot.com/lessons/creating-topic-clusters-and-pillar-pages
https://www.linkedin.com/pulse/3-pillars-marketing-campaigns-work-josue-sierra-mba
https://blog.hubspot.com/marketing/pillar-page-examples
