Google analytics gives you the tools, free of charge, to understand the customer journey and improve marketing ROI.
What is Google GA4
GA4 is a new property designed for the future of measurement: Collects both website and app data to better understand the customer journey.
Uses event-based data instead of session-based. Includes privacy controls such as cookieless measurement, and behavioral and conversion modeling.
Which are benefits of using the data layer in Tag Manager
A data layer can translate the data on your website so different tools can easily use it.
It ensures communication between a website/product and tag management system. For instance, the website can tell a tag manager that a page or another step in the cart has been loaded.
What is tag and trigger
Tag: A tag is code that send data to a system such as Google Analytics.
Trigger: A trigger listens for certain events, such as clicks, form submissions, or page loads.
When an event is detected that matches the trigger definition, any tags that reference that trigger will fire.
What are the three parts of a tag
With the help of tags, a web browser can distinguish between an Html content and a simple content.
HTML tags contain three main parts: opening tag, content and closing tag.
What is a website tag
In digital analytics, a tag is an element included on each webpage to be measured.
The tag is a small piece of code that is inserted into the page’s source code.
How do global site tags work
How the global site tag works. The global site tag works in unison with another piece of code, an event snippet or a phone snippet, to track your conversions.
If you’re tracking website conversions, the event snippet tells the global site tag when to track a conversion.
What is UTM Google Analytics
“UTM” stands for “Urchin tracking module.” UTM codes are added to the end of regular URL’s and are designed to tell Google Analytics (and other analytics tools) a little bit more information about each link and which marketing campaign it relates to.
How do I track traffic to my website for free?
- SEMRush
- Sitechecker Pro
- SERanking
- SimilarWeb
- WebCEO
- SerpStat
- UberSuggest
Where do I put a link tag in HTML
The HTML tag is used for defining a link to an external document.
It is placed in the
section of the document.Are meta tags important for SEO
Meta tags are important because they impact how your site appears in the SERPs and how many people will be inclined to click through to your website.
They will therefore impact your traffic and engagement rates, which can impact your SEO and rankings.
Meta tags are an important part of a solid SEO strategy.
How do I create a meta tag?
- Step 1 – Adjust the title in the source – HTML Title Tag
- Step 2 – Add a relevant description – meta description tag
- Step 3 – Make sure your page works on mobile devices
- Step 4 – Bring it all together
Are meta tags still used
At least for Google’s web search results currently (September 2009), the answer is no. Google doesn’t use the keywords meta tag in our web search ranking.
This video explains more, or see the questions below.
What does a global site tag look like
It looks like this: “https://www.tagmanager.com/gtag/aw-1234567/”. This code creates a new tag manager “instance” on your website, then uses the Google Tag Manager native Ads tag to send another request for a Google Ads tag with the id 1234567.
Can a tag have multiple triggers
Once you create all the triggers, add them to the same tag. You can select multiple triggers at once if you hover your mouse on a trigger icon (then the checkbox will appear).
If any of those triggers meet the conditions, your tag will be fired.
What is a meta tag example
Search engines such as Google use metadata from meta tags to understand additional information about the webpage.
They can use this information for ranking purposes, to display snippets in search results, and sometimes they can ignore meta tags.
Example of meta tags include the