Compassion for living beings is at the core of our brand, which is why Nyx professional makeup is certified by PETA as cruelty-free.
This means we do not test our products or ingredients on animals, nor do we ask anyone to test on our behalf.
Does NYX use talc
The perfect pre-foundation basecoat this talc-free oil-free formulation includes Vitamin E to smooth and enhance your skin.
Do NYX test on animals
NYX Professional Makeup is certified and acknowledged by organizations, such as PETA, as a cruelty-free brand.
We are committed to producing 100% cruelty-free cosmetics. We do not test any of our products on animals.
Do M·A·C still test on animals
WORKING TOWARD A CRUELTY-FREE WORLD M·A·C does not test on animals. We do not own any animal testing facilities and we never ask others to test on animals for us.
Why does Nars have dirty names
According to a NARS blog, makeup names like “Super Orgasm” are used in order to make the brand seem edgy and more appealing to women who are interested in looking sexier.
Is NYX pronounced
we think it’s a beautiful name! good to know! I always thought the other! : “Is it pronounced “NIX” or “N.Y.X.”?” spoiler alert- it’s nix!
Who is Nyx target audience
Their target audience consists of mainly women and young ladies especially Generation Z & Millennials around ages of 15-24 in America.
Known as a “cult beauty brand”, their main products include foundation, eyeshadow and lipsticks.
Who owns NYX
L’Oréal acquired NYX Cosmetics in 2014. 7 NYX Cosmetics, now known as NYX Professional Makeup, is headquartered in Los Angeles.
At the time of L’Oréal’s acquisition, NYX Cosmetics products were available at retail stores such as Target and Ulta.
Does baby powder contain asbestos
The FDA found asbestos in J&J’s Baby Powder as recently as 2019, and researchers at Mount sinai hospital found it as early as 1976 when examining 19 samples of American talcum powder products.
Mount Sinai researchers found asbestos in 10 samples, with the asbestos content ranging from 2% to 20%.
Does NYX contain asbestos
Answer: L’Oréal USA, which includes NYX, uses only cosmetic-grade talc in the formulation of our products.
Cosmetic-grade talc does not contain asbestos.
What does Sephoria mean
Sephora isn’t technically a real word The name is a combination of the Greek word sephos, meaning beauty, and the name Zipporah, the exceptionally beautiful wife of Moses in the book of Exodus.
What does a toner do
It removes oil and traces of dirt. Toner is part of the cleansing process.
It can remove dirt, bacteria, makeup, pollution and dust that your cleanser may have left behind.
Using a toner can give your skin an extra-deep clean.
Citations
https://tinuiti.com/case-study/ims-case-study-elf/
https://www.abeautyedit.com/best-elf-cosmetics-makeup-products/
https://www.retailtouchpoints.com/topics/customer-experience/e-l-f-beautys-growth-formula-tiktok-clean-products-and-a-clear-brand-mission
