The 4 A’s: Acceptability, Affordability, Accessibility and Awareness. According to Professor Sheth, “the 4A framework derives from a…
Context (or climate): Are there limitations due to political (Trade regulations, taxes, legal issues, labor laws), economic (Labor…
Amazon marketing mix (Amazon 7Ps of marketing) comprises elements of the marketing mix that consists of product, place,…
Planning is the function of management that involves setting objectives and determining a course of action for achieving…
Most marketers say it takes between one and six hours, on average, to create a piece of content,…
As you can see, the internet has made all but two of the 7 P’s less important: Pricing…
Apple marketing strategies include making customers want to belong to that community as it is deemed to be…
The 9Ps of marketing mix consists of nine variables, i.e., product, price/pricing, promotion, place/distribution, people/target market, planning/process, partners,…
Once you’ve developed your marketing strategy, there is a “Seven P Formula” you should use to continually evaluate…