Without diversifying the destination’s tourism sources, it is almost impossible to understand who the target market is and…
There are four fundamental criteria for segmentation: geographic, demographic, psychographic and behavioral. In geographic segmentation, the market is…
Accommodation Food and Beverage Services Recreation and Entertainment Transportation Travel Services How much money does 10k instagram followers…
It’s well known that massive companies like Facebook and Instagram use extremely specific demographic segmentation to help advertisers…
Beach areas Natural areas Towns and cities Winter sport areas Areas known for culture and heritage What are…