The Estée lauder companies has been headquartered in New york city‘s General Motors building since 1969. The building…
Hyper segmentation is the practice of breaking down targeted audiences to a very granular level. As granular as…
The five main demographic segments are age, gender, occupation, cultural background, and family status. What is a demographic…
Choosing a segmentation strategy is a scoping decision that helps focus early efforts of a business on the…
Demographic change can influence the underlying growth rate of the economy, structural productivity growth, living standards, savings rates,…
Netflix’s target consumers are divided into segments based on demographics, behavioural intents, and psychographic segmentation. Netflix’s target clients…
You absolutely can have a great career in the music industry, regardless of your age. Is a marketing…
More than 85% of Americans visit McDonald’s at least once a year, its US chief said Thursday. There…
Despite the platform’s reputation as a seemingly “older” network, 26.4% of the platform’s user base is made up…
There are three phases in audience analysis: adaptation before, during, and after the speech. When we analyze our…