Psychographic segmentation provides valuable insights into consumer motivations. It gives us a peek at the needs, wants and…
Personalities Lifestyles Interests Opinions, attitudes, and beliefs Values What is the difference between behavior and behaviour Behavior is…
Age Gender Ethnicity Income Level of education Religion Occupation Family structure Where does L Oreal make their products…
Bamboo Toothbrushes Sunglasses Watches Women’s Apparel Fitness Equipment Yoga Leggings Kids’ Toys Pet Care How can I make…
Glasurit®, BASF’s premium refinish brand, continues to be a recommended supplier of paint solutions for BMW in 44…
Does Dave Ramsey Recommend Primerica? In short, Dave Ramsey does not endorse Primerica per his Twitter account. He…
Jollibee has a huge portfolio of products which helps them to target different groups in the market. By…
Examples of demographic characteristics include age, race, gender, ethnicity, religion, income, education, home ownership, sexual orientation, marital status,…
Demographics and psychographics are both important in marketing, as they allow you to better understand your target consumer…
Identify the target market Identify expectations of Target Audience Create Subgroups Review the needs of the target audience…