One of the biggest issues with customer segmentation is data quality. Inaccurate data in source systems will usually…
Google assistant with 92.9%, Siri with 83.1%, and Alexa with 79.8% accuracy of all the questions. What is…
Unlike operational data which are highly normalized, analytical data are stored in non-normalized structures that are likely to…
Grin’s longtime presence on the influencer marketing scene means it’s had quite a bit of time to build…
If the overlap is 1-10% there’s a good chance you’re targeting the wrong people, if it’s 25%+ then…
Performance Max is a new goal-based campaign type that allows performance advertisers to access all of their Google…
How important is content: When it comes to managing relationships, the key is to create good content. This…
There is no particular optimal length for video in search, but the video’s length should match the user’s…
1. Product Reviews. Unsurprisingly, product reviews are at the top of our list. The #1 most watched video…
LinkedIn recommends using a budget of $5000 per month for your advertising on the platform. You can set…