Attribution is an enterprise multi-touch attribution software that identifies the specific impact of your marketing funnel‘s touchpoints. There…
An attribution model is how you assign credit or value for sales and conversions across various customer touchpoints.…
First-Touch Marketing Attribution Model Last-Touch Marketing Attribution Model Linear Multi-Touch Marketing Attribution Model U-Shaped Multi-Touch Marketing Attribution Model…
An attribution model is the rule, or set of rules, that determines how credit for sales and conversions…
Attribution in Google Analytics brings free, cross-channel data-driven attribution to all customers. An Attribution project allows you to:…
Omnichannel is a cross-channel content strategy used to improve the customer experience and drive better relationships across all…
Adobe Marketo Engage (sometimes referred to as Marketo Engage, or even just Marketo), is marketing automation software. Marketing…
An email campaign is a classic “push” marketing technique: directly contacting existing customers to generate repeat sales. Content…
Attribution in Google analytics brings free, cross-channel data-driven attribution to all customers. An Attribution project allows you to:…