A Conflict and Solution Authenticity Universality Purpose and Structure Accessibility Relatability Emotion Curiosity What is strategic storytelling Strategic…
Netflix uses behavioral segmentation to deliver customized content to its 158.3 million subscribers every day on an automated…
Marketing activation is the execution of campaigns, events, and experiences that generate awareness of your brand. Done well,…
The 7 elements of a successful content marketing strategy: Brand identity guidelines. Target audience profiles and journey. Documented…
Step 1: Segment Your Branding efforts to Target Specific Audiences Step 2: Use search engine optimization (SEO) to…
Grin Creator.co Upfluence LTK (formerly rewardStyle) Aspire (formerly AspireIQ) Influencity Traackr Influencer Intelligence What brands are doing influencer…
In most cases, if your Facebook ads have low reach, it’s most likely because of one (or a…
Spotify #Wrapped Campaign Dove #RealBeauty Campaign Apple #ShotOniPhone Campaign Starbucks #UnicornFrappuccino Social Media Campaign Gillette #TheBestMenCanBe and #MyBestSelf…
Display Ads. A type of online advertisement that combines text, images, and a URL that links to a…
The best ad campaigns are often the ones that clearly articulate the brand value to their audience, either…