B2b marketing targets the needs, interests, and challenges of individuals who are making purchases on behalf of, or…
One common example of G2B/B2G collaboration is in government contracting. Government contract capture programs can collate the various…
According to a Salesforce study, 80% of customers say the experience a company provides is just as important…
Once you’ve developed your marketing strategy, there is a “Seven P Formula” you should use to continually evaluate…
Is Alibaba.com B2B or B2C? Alibaba.com is one of the biggest global B2B ecommece platform The ecommerce platform…
Your words must be powerful and effective as well if you want to captivate as many of your…
E-Commerce Vs E-Business While most believe that E-Commerce and E-Business can be used interchangeably, it is not so.…
Key Performance Indicators (KPIs) are the elements of your plan that express what you want to achieve by…
B2B (business-to-business), a type of electronic commerce (e-commerce), is the exchange of products, services or information between businesses,…
As one of the most important marketing weapons for every small business is to use and maintain different…