As the names suggest, Business-to-Government (B2G) and Government-to-Government (G2G) events allow dialogues between businesses and government agencies. Which…
Key Takeaways. Business-to-business (B2B) is a transaction or business conducted between one business and another, such as a…
In both B2B and B2C, the marketing mix is the set of operational areas in which to develop…
E-commerce becomes so powerful during COVID times. Millions of people purchased their goods online as they don’t want…
A B2b saas case study is a tool you can use throughout your marketing mix. It’s an extension…
What are the elements of ecommerce? The three elements of ecommerce laid out in this article are: customer…
B2B refers to businesses that are focused on serving other businesses instead of themselves. Some examples include software,…
U.S.-based Shopify users can list and sell products on eBay. Shopify’s integration with eBay went live in October…
LinkedIn is the most effective social media channel for B2B, because there is still actually organic, nonpaid advertising…
Incentivize your customers Look into affiliate programs Use influencer marketing Leverage social media Be seen Sell in person…