B2b marketing (short for business-to-business marketing) is a type of marketing that a company employs to target other…
Examples of intermediary-oriented marketplaces, also known as “horizontal marketplaces,” include B2b ecommerce sites like Amazon business, Alibaba, AliExpress,…
If you select a company or contact list as part of your campaign’s audience, you can also apply…
Chief marketing officers typically report to the CEO or chief operating officer (COO) and hold advanced degrees in…
Pros of Shopify B2B Wholesale Channel The advanced security features allow growing businesses to easily protect the sensitive…
FMCG can be either B2B or B2C. If an FMCG sells its products to other businesses, such as…
For Slack, it is actually a classic example of using B2c tactics to acquire B2B users. From acquisition…
One of the most important elements of a marketing strategy is the development of an ideal customer profile.…
A business to business, or B2b sales representative is responsible for the sale of products between businesses. As…
B2B Marketing Analytics is a Crm analytics app that segments and visualizes your marketing and sales data. After…