Email marketing has a return on investment (ROI) of $36 for every $1 spent. Email marketing makes money.…
SAP acquired Hybris in 2013 to be their primary eCommerce platform. This acquisition came several years before its…
B2c marketing is marketing that targets individual consumers as customers (business-to-consumer marketing) rather than targeting other companies as…
Ask for referrals Network Offer discounts and incentives for new customers only Re-contact old customers Improve your website…
Integrated marketing is a strategy that unifies a company’s brand and messages across all necessary channels. The strategy…
The term business-to-consumer (B2C) refers to the process of selling products and services directly between a business and…
Artificial intelligence (AI) is enriching the B2B marketing landscape with dynamic capabilities. Marketers can use AI technologies like…
Therefore, today’s post focuses on the most valuable B2B brands, which don’t sell directly to end consumers and…
Green marketing is about providing consumers with the trust that your business operations are actively mitigating their negative…
You’ll never get a second chance to make a first impression Offer a simple smile Be on time…