The biggest difference is that ad groups are one level below campaigns in the account hierarchy. Campaigns directly…
The cost to promote a tweet ranges from $0.50 to $2.00 for each first action. The average falls…
They will bid on keywords that result in the most clicks from visitors, sometimes even offering to pay…
As a rule of thumb. use Target cpa to get a maximum number of conversions, when all the…
Maximize Clicks: This is an automated bid strategy. It’s the simplest way to bid for clicks. All you…
The ideal time to switch to maximize conversions is when you’ve generated enough historical data in your Google…