The set of directional imperatives in sync with your business goals. That are the guide and filter for…
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Social Commerce Will Become Seamless 2022 is set to see the experience of social shopping evolve as platforms…
What is a brand kit? A brand kit is a short, easily digestible guide to your brand’s visual…
Nike brand strategy is to build a powerful brand – so powerful that it inspires fervent customer loyalty…
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Its factor of authenticity, helped in creating the strong self-belief and continuous identity supported in achieving the position.…
Avoid hard-to-spell names Don’t pick a name that could be limiting as your business grows Conduct a thorough…
Coca-Cola sells its products to canning and bottling companies, distributors, wholesalers, and retailers. These channels then distribute them…
A brand launch is the process of introducing a brand to the public. A successful launch takes into…