An advertising agency, often referred to as a creative agency or an ad agency, is a business dedicated…
The first step towards managing integrated marketing communication is to identify the target audience The second step is…
A white label social network platform is a software platform that allows you to create your own private,…
1- The Definition of Neuromarketing Because as argued by some neuromarketeers justly, neuromarketing is a field that many…
Set a vision and create clarity through a clear and measurable North Star Develop a strategy that integrates…
Through the medium of advertising people get information regarding new products. As people use these new and latest…
While marketing is used to promote your product or service, branding is used to actively shape your brand…
The Basics of Branding While heating up your branding iron, when it is idle, and while cooling it…
What does multi-channel mean? Multi-channel refers to the use of several media channels for spreading marketing messages. This…
Global Standardization: The Argument for Standardized marketing. To the extent that global consumers desire standardized products, companies can…