Multilevel marketing companies (MLMs) recruit people to sell their products, usually on commission. And the more people they…
According to the Telephone consumer protection act (TCPA), which has been the FCC’s leading regulation in electronic communications…
And a great approach to take is to implement the 7 Cs- customer, content, context, community, convenience, cohesion,…
The riskiest growth strategy in the Ansoff Growth Matrix is diversification. This is because you need to invest…
Customers are the individuals and businesses that purchase goods and services from another business. To understand how to…
Brand positioning has been defined by Kotler as “the act of designing the company’s offering and image to…
PPC or pay-per-click is a type of internet marketing which involves advertisers paying a fee each time one…
The four brand strategies are line extension, brand extension, new brand strategy, and flanker/fight brand strategy. What are…
The marketing mix, also known as the four P’s of marketing, refers to the four key elements of…