Multiply your maximum cost per conversion by your conversion rate to determine your maximum cost per click. So,…
Lookalikes based on Pixel data Facebook provides various different events on Pixel which can be used to segment…
A view-through conversion happens when someone sees a display ad for your product and then makes a purchase…
The five stages of brand recognition are awareness, preference, reputation, trust and loyalty. If you want to achieve…
An email workflow is a series of automated emails that are sent based on the subscriber’s contact information,…
Create a campaign in Ads Manager Select the Reach objective Enter your Campaign name and click Continue Set…
Study different marketing communication strategies Set objectives Determine your promotional materials Develop your promotional message Set a budget…
1 Step 1 – Set your goals 2 Step 2 – Choose the content and how you’ll repurpose…
Identify your goals Choose a budget and bidding strategy Find your target audience Create responsive display ads Understand…
All tweets carry full disclosure, which means they must include hash tagged text such as “#sponsored” or “#ad.”…