Nike: “Just Do It” Campaign Pepsi: The “Is Pepsi OK?” Campaign 3 Dove: “Real beauty” Campaign Old Spice:…
Smart Bidding refers to bid strategies that use machine learning to optimize for conversions or conversion value in…
Click the Ads & extensions menu Mouse over the ad that you want to test and click the…
CPM (cost per mille) is a paid advertising option where companies pay a price for every 1,000 impressions…
Boosted posts appear as “Sponsored” posts in the News feed and can appear on Instagram. Will people know…
Step 1: Give Each of Your Contacts an Age Step 2: Decide When Contacts Become Unengaged Step 3:…
Display ads are paid advertisements shown on websites, apps, or videos based on a specific set of keywords…
A good social media campaign not only consists of intelligent and compelling content but also requires a strong…
Develop an idea, make a story board Remember you are telling a story People want to see people…
To calculate your audience growth rate, track your net new followers (on each platform) over a reporting period.…