Sign in to your Google ads account Under “All campaigns” on the navigation menu, click Display campaigns, and…
Launch a brand awareness survey, stat Check your social media followers Use Google Trends data Let brand tracking…
DCO stands for dynamic creative optimization. In advertising, DCO technology rapidly builds multiple iterations of an ad using…
Digital marketing and PR (Public relations) are integrated processes, but we cannot mistake the two as the same.…
In 1869, Francis Ayer, at the age of 20, created the first full-service advertising agency in Philadelphia, called…
Conduct keyword research and select a set of keywords related to their website or product Select a geographic…
Definition: A social media campaign is a coordinated marketing effort to reinforce or assist with a business goal…
Dynamic remarketing campaigns show your previous website visitors more personalized ads based on the products or services they…
You can even keep your day job since affiliate marketing is so flexible that you can do it…
Lead generation is the process of gaining the interest of potential customers in order to increase future sales.…