Customer segmentation is the process by which you divide your customers into segments up based on common characteristics…
Brand extensions can also benefit the parent brand by creating a greater sense of loyalty, reaffirming the brand…
Affiliate marketing programs can be an effective way for brands to work with large-scale content creators like major…
Click “Post to classifieds” on the left sidebar Select “Service Offered” under “What type of posting this is.”…
Your market category is the space you compete in. For the category, you can define that space very…
Retail sales are expected to grow between 6% and 8% in 2022, as consumers spend more on services…
What is Consumer goods marketing? Plain and simple it’s the promotion of your products aimed directly at the…
A few numbers to keep in mind: There are over 3000 Google My Business categories as of 2021…
Embracing natural beauty Diversifying marketing in the beauty industry Selling customizable beauty Partnering with influencers Celebrating sustainable and…
Don’t hire a cheap digital officer (e.g Organisation surgery is mandatory Value chains are becoming irrelevant Get a…