From a social media marketing perspective, Facebook is the most important channel for both B2C (68%) and B2B…
Invest in great imagery of both flat shots and lifestyle images Emphasize any big retail partners or affiliate…
Don’t jump in the deep end first Get your foot in the door before you ask for any…
Influencers with high trustworthiness presented the product in a well-balanced way including both praise and (slight) criticism. They…
Key Takeaways. Public relations (PR) refers to managing how others see and feel about a person, brand, or…
Public relations specialists typically do the following: Write press releases and prepare information for the media. Respond to…
An influencer is someone in your niche or industry with sway over your target audience. Influencers have specialized…
What Is Samsung’s Marketing Strategy? Samsung’s marketing strategy focuses on developing new innovative products that are supported by…
Presenting the opportunity to scale new markets, international influencers are helping businesses to expand overseas and beyond. Whether…
While “branding” a product is all about promoting a term, symbol or a product name, public relations (PR)…