The product mix includes four common elements: Length, breadth, depth and consistency. What is a marketing mix example…
Descriptive Analysis Regression Analysis Factor Analysis Dispersion Analysis Discriminant Analysis Time Series Analysis Artificial Neural Networks Decision Trees…
This theory postulated that products and brands have symbolic meanings and display certain images. Consumers’ choices to purchase,…
Seven Ps of Service Marketing: product (service), price, place (distribution), promotion, people, physical evidence, and process. Marketers work…
Demography provides very specific information about different populations such as their age, gender, family status, race, income and…
in the BP creation screen go to the marketing attribute tab and select the attribute set that we…
A key factor to economic prosperity is a growing working-age population. Working-age populations are falling globally while non-working…
Overall product attributes decision The three elements of product attributes – the overall product quality, the actual product…
The combination of a product and a service is a product-service hybrid. For example, the iPod and iTunes…
A Company-Wide Mission A Recruitment Process to Hire The Right People A Commitment to Ongoing Training A Customer…