A branding fundamental is authenticity built on a foundation of performance and delivery. If you don’t believe in…
The marketing goals are: Increase customer retention, Increase eCommerce Sales, Increase our Community Involvement. The first goal specifically…
The Balanced Scorecard allows you to ensure that every department sees and understands clear linkages between its own…
Outbound marketing Personalized marketing Direct mail Partner marketing Telemarketing Public relations (PR) marketing Word of mouth marketing Stealth…
The 8 Ps of marketing is product, price, place, promotion, people, positioning, processes, and performance. The goal is…
Good office communication flow boils down to what I call, the “four Ps”portions, packaging, placement and point-in-time. In…