Setting up URL options at the ad group, campaign, or account level means that you can update your…
What is a good cost per acquisition? A good cost per acquisition ratio is 3:1, so ideally about…
CPM: cost per thousand. CPC: cost per click. CPL: cost per lead. CPA or CPS: cost per action,…
A lot of people don’t know it, but LinkedIn also has an Ads tab where you can see…
You can cancel your Google ads account at any time. This will automatically stop all your ads within…
In 2021, the average CPC for this industry came in at $8.67. This average is not surprising, given…
Use Long-Tail Keywords Use New Match Types Try New Keyword Variations Use Negative Keywords Change Your Bidding Strategy…
The Term digital marketing was first used in the 1990s. The digital age took off with the coming…
Test your conversion actions with Tag assistant in 4 steps Tag Assistant will open in a new tab.…
A boosted post appears in your feed or timeline. They are created in the same place you would…