To do this, pay attention to the three factors that affect Quality Score – expected click-through rate (CTR),…
Micro influencers (10,000 – 50,000 followers): $100 – $500 per post. Mid-tier influencers (50,000 – 500,000 followers): $500…
This keyword niche score is an algorithm that I have been perfecting over the last year and use…
Earned Media, Owned Media, Paid Media: The 3 Types of Digital Media and How to Use Them. How…
Google local service ads, or LSAs for short, are ads which appear at the top of search engine…
PPC serves as a paid advertising method where advertisers pay a certain amount when their ad is clicked…
4 Elements of SEM 7 Best SEM Tools What is optimized cost per click Moreover, the platform has…
CPM, CPC, and CPA are all metrics that are associated with advertiser costs. They are defined as: CPM:…
Avg $/Conversion: This number is the average commission that an affiliate earns for each conversion to the seller’s…
Facebook advertisers can use bid strategies to help control how Facebook spends your budget. in the ad auction.…