This is a detailed analysis of the marketing mix of Coca-Cola. It analyses the 4Ps (Product, Price, Place,…
Coca-Cola announced Monday it has bought full control of Sports drink maker bodyarmor for $5.6 billion, making it…
The Company listened to its consumers and quickly responded by returning the original formula to the market as…
Comparing the average per capita consumption of Coca-Cola of 14 countries, the AP found that Mexico leads the…
Coca-Cola responded to the challenge of becoming a more sustainable company by focusing on three major pillars: increasing…
We hired CAA (Creative Artists Agency) to develop ads for Coca-Cola. CAA would hire the best and brightest…
The company pumps out professional-grade news articles, feature stories and videos each day, pushing them to social marketing…
What is the recipe for a successful brand extension? Simply put, companies must expand their reach, demonstrate their…
Why do people choose Coca cola over Pepsi? The answer is simple, really – because the folks over…
The Coca-Cola Company is one of, if not the world’s most successful FMCG (fast-moving consumer goods) brands. But…