Coca-Cola is a B2c company, selling products to consumers, but they are not a Dtc company, selling to…
Mexicans are the largest consumers of Coke, and consumers in the country drink 745 Coke beverages a year.…
In September, Coca-Cola unveiled its first new global brand platform since 2016: ‘Real Magic’. Under this new platform,…
Choose a relevant email list Design your email Personalize your email subject line and content Be conversational Create…
PepsiCo’s marketing mix has evolved over time, especially because of the effects of mergers and acquisitions. The marketing…