Kmart’s USP is ‘cheap and easy’, whereas the House USP is ‘works well and lasts forever’. Both of…
Woolworths had first opened in 1924 in Sydney’s Imperial Arcade as a variety store called Woolworths Stupendous Bargain…
The Woolworths’ brand is primarily aimed at the high-income groupings but also appeals to the burgeoning middle class…
Woolworths and Coles both started life selling general merchandise. The first Woolworths Stupendous Bargain Basement, “a handy place…
Coles vs Woolworths in-store and online In the past, both chains have charged different prices for online shoppers…