An example of a horizontal market is the demand for pens across any and all industries. Pens are…
The easiest way to extend a brand is to add branded products within the existing product line. The…
Cost-Effective Increase Customer Retention Improve Your Marketing ROI Increase Sales Lead to Referrals and Higher Brand Awareness Boost…
Coca-Cola sells its products to canning and bottling companies, distributors, wholesalers, and retailers. These channels then distribute them…
Build their social media presence Work with influencers Start (or improve) their blog Try guest blogging Start video…
More technicallya Useful Data Artifact is a nonrandom subset or derivative digital product of a data source, created…
Data-driven marketing is the use of data acquired through customer interactions and third parties to gain insight on…
A good example of push selling is mobile phones where major handset manufacturers, such as Nokia, promote their…
B2b content marketing is the practice of producing and distributing content in order to increase brand awareness, traffic,…
In 2022, the influencer marketing industry is valued at $16.4 billion. This is an 18.8% annual increase from…