The most common channel of distribution for consumer goods includes a manufacturer, wholesaler, retailer, and consumer. It is…
E-commerce is the most efficient distribution channel available for a business. It decreases dramatically the need to use…
Out of home advertising (OOH) is a form of advertising that can be found outside of a consumer’s…
What is B2c content marketing? Business to consumer (B2C) content marketing covers the methods and best practices used…
Assembling, storing, bulk breaking, and sorting of products Moving goods from warehouses to customers Managing payment flow pre-sales…
The definition of a channel is a waterway, a means of communication and a specific television or radio…
Luxury brand managers are responsible for overseeing the whole creative process either for one single product or a…
Instagram is a fantastic platform for B2B marketers. It provides a space for making new connections in almost…
Prospecting Preparation or pre-approach Approach Presentation Handling objections Closing Follow-up What is sales cycle in B2C B2B vs…
Neglecting to do market research can result in indecision and inaction, fear of risk or the truth, and/or…