A targeted ad, in online marketing, is an advertisement that is served to a specific audience, which could…
Word-of-Mouth (WOM) has recently become one of the most frequently cited terms in. marketing. It describes informal conversations…
A distribution channel is a path that a product or service could take on its way to market.…
Consider your competitors Examine costs and benefits Rank your options Have a plan for growth What is marketing…
C2C or Consumer-to-consumer eCommerce is one consumer selling goods or services to another consumer online, similar to how…
Simply put, resonance is about engaging your audience by delivering advertising messages that reflect their own interests and…
To deliver ease of customization, Crm systems must exemplify the following characteristics: system extensibility, including database, user interface…
Business-to-Business (B2B) Business-to-Consumer (B2C) Consumer-to-Consumer (C2C) Consumer-to-Business (C2B) Business-to-Administration (B2A) Consumer-to-Administration (C2A) Is Alibaba b2b or B2C Is…
Ethical issues include violating the consumer’s right to be informed, (their right to accurate information and alternatives), and…
KFC’s sustainable competitive advantage lies in its adherence to the product and service differentiation and market recognition of…