An independent study commissioned by SmartestEnergy reveals that consumers are increasingly favouring brands with a commitment to environmental…
What is B2B market research? B2B market research is the process of gathering data on what potential customers…
A push supply chain is generally defined as a collaboration of events needed to secure products or inventory…
Retail refers to the sale of products to its end users/consumers whereas Consumer packaged goods (CPG) refers to…
mass market paperback in American English noun. a relatively inexpensive paperbound book, typically measuring about 41⁄2× 7 in.…
By seeing positive and negative reviews, consumers are greatly influenced. Digital marketing therefore empowers customers, offers them personalized…
Emotional branding is when brands appeal to consumers’ emotions, needs, and aspirations when marketing products and services. Emotional…
Business-to-business (B2B) marketing is when you send direct marketing to another business or a business contact. Direct marketing…
Focus on Mobile Build Your Social Media Presence Know Your Influencers Provide Authenticity Let Them Support a Cause…
Create local partnerships Build relationships with the community Leverage social media Establish a local SEO presence Control your…