Monthly summary Your email list growth Your open rate The click-through rate The number of email bounces Website…
Return on investment (ROI) and return on ad spend (ROAS) were together voted the most important media KPIs,…
tCPM: A bidding strategy where you set an average for how much you’re willing to pay for every…
Ad optimization refers to the process of creating ads that are relevant to users who see your ads…
Create an order minimum for ‘free shipping’ and other gifts Bundle products or create packages Upsell or cross-sell…
For most brands, we recommend putting 60-90% on prospecting budget toward prospecting, with the remaining 10-40% toward retargeting.…