Define your target audience Create content that solves problems Optimize your landing pages Optimize your CTAs Capture leads…
The main difference between CPA and affiliate marketing is that CPA marketing stands for cost per action and…
Get in as many conversations as possible Generate a targeted list of business contacts Send cold emails Make…
About the different attribution models First click: Gives all credit for the conversion to the first-clicked ad and…
Multi-channel attribution describes the process of figuring out which avenues of marketing in a customer journey ultimately lead…
Auction-time bidding and Machine learning are the two benefits of using automated bidding. You can leverage Google ads‘…
Constantly Run A/B Tests Watch Those Quality Scores Use Smaller Keyword Groups Think About Who You Don’t Want…
A marketing funnel (we will call them Growth Funnels) is basically the set of stages that a potential…
A sales lead is a person or business who may eventually become a client. Sales lead also refers…
Marketing Funnel Phases Awareness – Content focused on educating your audience. Evaluation – Customers determine whether they need…