The four stages of the content marketing funnel are awareness, evaluation, purchase, and delight. Each stage serves a…
The easiest way to do so is through IP or cookie tracking. Every social media post that you…
How much money do free apps make? Around 70% of apps contain advertising that generate payments per display,…
Google video partners are partnerships formed through Google AdSense, Google AdMob and Google Ad manager. How does an…
Offline Attribution the analytical practice of determining which digital marketing tactics, such as channels, campaigns, or creative, precede…
CPA stands for cost per acquisition, and it’s more precise than CPM. Whereas CPM measures the sheer number…
Login to your Google ads account > Ad groups > Click on the ad group you want to…
When you use bid rules, you can change bids based upon various conditions such as your keyword is…
Attribution is an enterprise multi-touch attribution software that identifies the specific impact of your marketing funnel‘s touchpoints. There…
Expectations are too high Not enough keywords for testing Wrong niche or keyword research Linking website doesn’t look…