As a rule of thumb. use Target cpa to get a maximum number of conversions, when all the…
What is Multi-touch attribution? Multi-touch attribution is a marketing effectiveness measurement technique that takes all of the touchpoints…
SEO PPC Advertisements Social Media How much do Cpa marketers make a month Generally, you can make $0.50…
CPM, CPC, and CPA are all metrics that are associated with advertiser costs. They are defined as: CPM:…
Standard ecommerce login to your Google Analytics Account and enable ecommerce for the view you want. Create a…
Lead Generation Landing Pages: Also called “lead gen” or “lead capture” pages, these use a form as their…
In addition to machine learning capabilities, Smart Bidding has 3 other key benefits: A wide range of signals…
Mobile attribution is the science of matching two data points, such as attributing ad spend to user engagement…
For arts and entertainment, the average click-through rate is 10.67%, so a good CTR for businesses in this…
Add To Cart (ATC) – the number of add-to-cart events tracked by the Facebook Pixel that can be…