Implement a search engine optimization strategy Purchase search ads Implement an app store optimization strategy Run paid promotions…
How Much ROI Should You Expect from TV Ads? If you want your TV ad campaigns worthwhile, a…
With Smart campaigns, you pay only for the actual clicks and calls that your ad receives. Your costs…
The equation is simple – Return/Investment, Return = (Earnings – Expenses). The trick lies in realizing what earnings,…
The easiest way to do so is through IP or cookie tracking. Every social media post that you…
Overall, you should try to get an ROI of anywhere from 25%-50% on your eCommerce PPC advertising. To…
When someone clicks your ad, like on the blue headline or phone number of a text ad, Google…
Marketing effectiveness is measured by the short-term and long-term revenue generated by a campaign and by how well…
You want to set the Target CPA goal about 10% or 20% higher than the actual target to…
This metric is found by taking the total number of unsubscribes and divide by the total number of…