LinkedIn is a stronger B2B platform. It’s easy to identify key decision-makers (and reach them in ads). Social…
On this page Before you begin Configure your app Initialize the Google Mobile Ads SDK Select an ad…
CPM (cost per 1000 impressions), Active view (cost per 1000 visible impressions), CPE (cost per engagement). What is…
CPM is a very traditional online marketing metric in which companies pay for views of their advertisement. It’s…
Average cost-per-click (avg. CPC) is calculated by dividing the total cost of your clicks by the total number…
What is a Good ecommerce conversion rate? Average ecommerce conversion rates are around 2.5-3%. Even if you are…
Now, as we’ve mentioned, Adsense pays you either for clicks or simply for views, which are also referred…
Research potential sponsors Tell your organization’s story Provide sponsor incentives Reach out to established companies Use data to…
Use Long-Tail Keywords Use New Match Types Try New Keyword Variations Use Negative Keywords Change Your Bidding Strategy…
What Is CPM? CPM is an acronym for cost per mille, meaning the cost per thousand impressions. It…